FairPrice Xtra

Hypermarkets

Singapore

FairPrice is a leading retailer in Singapore. The first location we developed is situated in the vibrant VivoCity shopping mall in Singapore, covering an area of 9000 square meters, inclusive of a pharmacy. The second location is at Parkway Parade, with a social kitchen as its highlight. The FairPrice stores strike a balance between offering great value in terms of price and quality and providing a distinct shopping experience with integrated food service.

The latest FairPrice Xtra has been hailed by critics as a “playground for adults.” This newest store is indeed a true food wonderland. It is structured around five complementary worlds: Fresh & Local, Dine in & Fun, World’s favorites, Groceries, and Home & Beauty Essentials. Upon entering the superstore, the first thing you encounter is the most inspiring fresh produce sections. Additionally, you’ll find a wealth of retail innovation and gastronomic integration, including a dine-in area, an ice cream parlor, and a cocktail bar.